Closing the gap between in-store and online customer experience

Published on 20 May 2014 by in Latest News

Closing the gap between in-store and online customer experience

Bridging the gap between online and the real world has become more important than ever. Shoppers are demanding more control over their shopping experience and retailers are having to come up with new ways to fulfil their customer’s needs. Consumers are demanding a personalised and simplified way to complete their in-store shopping that closer resembles [...]

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Global mobile broadband use revealed in new UN study

Published on 12 May 2014 by in Latest News

A new report from the United Nations has predicted that there will be over three billion internet users by the end of 2014, with over three quarters using mobile broadband to browse online. The study, from the UN’s International Telecommunication Union, forecast that 2.3 billion people across the planet would use their mobile phone to [...]

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Ofcom charts the rise of the older online shopper

Published on 06 May 2014 by in Latest News

New research from communications regulator Ofcom has found the number of seniors accessing the internet has risen by over 25 per cent in the past year. The finding, from the Adults’ Media Use and Attitudes Report, is predominantly a result of the increase of older people using tablet computers; rising from five per cent in [...]

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Consumers welcome new mobile payment service

Published on 29 April 2014 by in Latest News

Mobile users in the United Kingdom can now send money directly to an account using the recipient’s phone number. The scheme, launched by the UK Payments Council, allows customers from nine banks, including Barclays, Lloyds and TSB, to send cash to other account holders. The service can potentially reach 30 million people across the country, [...]

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Bridging online and in-store customer behaviour

Published on 28 April 2014 by in Latest News

Incorporating online customer behaviour into a real-world store is one of the biggest challenges facing retailers today. Indeed, the lack of integration between the internet and the high street is touted as one of the many reasons for the decline in bricks and mortar stores.  Still, there are a number of companies facing up to [...]

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