42 per cent of retailers offer m-commerce opportunities

Published on 30 November 2011 by in Latest News

More companies understand the value of mobile and social commerce, according to new Christmas research from One iota. The investigation from the research technology firm found that 2011 would be the year that retailers finally began to understand the potential of their online and mobile audience. The investigation, which analysed the social and mobile commerce [...]

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iPhone 4S increases smartphone adoption in the UK

Published on 29 November 2011 by in Latest News

The launch of the iPhone 4S helped Apple shift three times as many phones as the company had sold in the previous three months, according to new research. An investigation by Kantar Worldpanel ComTech found that the release of the company’s latest smartphone model had resulted in Apple taking 42.8 per cent of UK smartphone [...]

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numero social media and mobile webinar now online

Published on 24 November 2011 by in Latest News

Yesterday, numero employee Rob Sandbach hosted our first in a series of social media and mobile crm webinars. The webinar, which is available to view below, highlighted the need for companies to adopt new channels like Twitter, Facebook and mobile into their existing customer contact channels. Follow us on Twitter to be the first to [...]

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Supermarkets adopting mobile

Published on 18 November 2011 by in Latest News

Supermarket chain Asda is the latest in the long line of UK retailers to launch a transaction app. The application, which is now available to download for the iPhone platform, allows users to purchase stock from the supermarket, while also giving shoppers the chance to run price comparisons against rival supermarkets, such as Tesco and [...]

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A quarter of smartphone users check their mobile while shopping

Published on 10 November 2011 by in Customer Service

New research from eDigitalResearch and IMRG has found that a quarter of UK customers access the internet on their smartphone while out shopping. The study found that 50 per cent of those using their mobile did so to check the retail website of the store they were currently shopping in. Meanwhile, 62 per cent accessed [...]

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Google launches scheme to get businesses onto mobile

Published on 02 November 2011 by in Latest News

In a sign of the growing importance of the platform, search engine giant Google has launched an online campaign designed to encourage brands to improve their mobile web presence. The initiative, GoMo, gives companies the opportunity to view their website as a mobile browser, as well as providing techniques for organisations hoping to take advantage [...]

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